Online Advertising Specialist
Job Description:
We are seeking a skilled and experienced Online Advertising Executive to join our marketing team. The
ideal candidate will be passionate about digital marketing and have a strong understanding of online
advertising platforms and strategies. This role will be responsible for developing and implementing effective
online advertising campaigns to promote their products and drive sales.
RESPONSIBILITIES:
Develop and execute online advertising campaigns across various platforms to increase reach of
the products.
Conduct keyword research and optimize ad campaigns for maximum performance and ROI.
Analyse campaign performance data and provide actionable insights to improve campaign
effectiveness
Monitor and analyse campaign performance metrics, including click-through rate, conversion rate,
and cost per acquisition.
Identify trends and insights to optimize campaign strategies and budget allocation.
Collaborate with the marketing team to create compelling ad creatives and landing pages that
resonate with our target audience.
Stay up-to-date with the latest trends and best practices in online advertising and digital marketing.
REQUIREMNTS & QUALIFICATIONS:
Bachelor's degree in Marketing, Advertising, or a related field.
Proven experience in managing online advertising campaigns, preferably in the healthcare or
wellness industry.
In-depth knowledge of online advertising platforms such as Google Ads, Facebook Ads Manager,
and others.
Proven experience with handling advertisements of online ecommerce platforms like Amazon,
Flipkart, etc.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent communication and collaboration skills.
Creative thinker with a passion for digital marketing and staying ahead of industry trends.
Certifications in Google Ads or other relevant platforms are a plus
Key Skills :
Company Profile
Our client excels in two distinct verticals: textile and healthcare. In the textile domain, our client is a vertically-integrated conglomerate involved in every aspect of the industry, including Yarn Manufacturing, Yarn Dyeing, Weaving and Knitting, Fabric Processing, Printing, Value-Addition, and the production of garments and Corporate Wear. Our expertise spans over five decades, during which we have consistently aimed for excellence and surpassed customer expectations.
In addition to their textile endeavors, our client also operates in the healthcare sector. Committed to making a positive impact on humanity, they actively work towards the well-being of others. Through continuous research and innovation, they contribute to the larger healthcare landscape, striving to enhance the quality of life and address critical healthcare needs.
Apply Now
- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.