Engineer - Marketing
1 Nos.
20717
Full Time
0 To 3.0 Year(s)
Not Disclosed by Recruiter
Marketing / Advertising / MR / PR
Steel/Metal/Iron/Non-ferrous
B.Sc - Electronics; B.Tech/B.E. - Civil; B.Tech/B.E. - Mechanical; Diploma - Mechanical
Job Description:
- Responsible for development and implementation of business growth plans with goals, strategies and tactics globally.
- Generate, analyze and interpret segment information that leads to product line rationalization and commercialization.
- Develop and maintain a deep understanding of the end user needs and use this information to drive successful penetration in market segments.
- Perform research around specific identified market segments by designing and conducting market research studies to ensure an in depth understanding of the market and its 5P’s.
- Identify new market opportunities/platforms.
- Identify segmentation approaches that can drive key marketing initiatives.
- Conduct market evaluation and opportunity assessment for portfolio products.
- Good communication skills written and verbal, Able to connect to Senior HODs
- Analyze industry trends, customer activity and product applications to determine sales and profit potential and understand opportunities resulting from changing conditions.
Company Profile
The company is a 40-year-old B2B Manufacturing Company. Their line is called Roll Forming and they are catering to customer segments like Automobile (Commercial Vehicles), Solar, Air Pollution Control, Construction, Railways, etc. They are basically into steel processing and the line is similar to Tube Manufacturing. They are mainly dealing with large corporates and hence, relationship building and market intelligence play a major role in success for a marketing person. They supply pan India
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- Interested candidates are requested to apply for this job.
- Recruiters will evaluate your candidature and will get in touch with you.